Archive for September, 2010

28Sep

Tips: Make Your Own Process

Photo: henkc7

As a brand identity designer, you shoud have a role to do more than listening to client’s requirements. Sometimes the client is the enemy of professional logo design. So you must have your own steps to follow when you design a brand identity and here is a standard process:

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14Sep

Inspiration series: Complicated Logo Designs

The Greeks believed that inspiration came from the deep thinking, and thinking is the process by which these concepts are perceived and manipulated. Thinking allows beings to design and to represent it according to their objectives, desires and plans. So if you have deep thinking, you will have a good inspiration, thus you will be able to design in right way.

Looking for Logo design inspiration

Inspiration series is a regular series of articles which share some of the great examples for logo and type design that we have collected through various sites and design galleries.

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08Sep

From TypeKit To Google Font API: The Road To Web Fonts

In the early 1990s when Tim Berners-Lee wrote the proposal to the World Wide Web and implemented the first web server, content reigned over aesthetics. The early days of web design didn’t consist of much more beyond a few bolded headlines, italicized words, and page breaks. There were no real choices to be made as far as how a user wanted to display text, and one certainly could not choose any particular font they wanted to use. Depending on the platform, certain fonts matched up with their respective operating system’s font choices.

Currently, this still exists to some extent. Windows users, by default, have a handful of fonts available to them to use: Verdana, Tahoma, and Arial are three of the most-commonly installed on any given system. Mac users have Helvetica available to them as a default choice, as well as Monaco. Linux users don’t have quite the same range as either Windows or Mac users, so they make up for this by using freely available fonts that are clear and concise, but aren’t as well-known as those previously mentioned.

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