Conversations Between Competing Brands

There is always competing between big brands about their products and which is the best in the marketplace. Stefan Asafti decided to make a conversations between the company logos and the ways that they influence each other.

There have always existed disputes among the competing parties, divergent opinions, while the fans of each brand were convinced that theirs was the best product. Last, but not least, the rivals have even conducted ad campaigns against the competing brands. This project mostly approaches the visual “conversations” between the company logos and the ways that they influence each other, hence the name of the project, Brandversations. It is a parallel between the modern and the old, some of the slogans dating back to the 40s and 50s.

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