Sometimes designing a logo is one of the most boring activities of the design profession, Becouse its one of the hardest jobs to make something unique, timeless and memorable. The trends and styles of logo designs are changable, So most of logos that designed in 1900 are unfit for 2010. The logo design should be familiar enough that people not reject them, It should makes you attentive. The point is, The process of re-design for brand identity is necessary from time to time, but keep in mind the core value should never have to be changed, exactly like what apple did, The apple shape with bite is still so far as first design and that’s what we called “core value”, As well the company repeatedly has making a changes on its logo to be more modern.
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Brazil World Cup Logos Between 1950 and 2014
10 Steps To Design a Logotype
When designing a logo, you shoud know which type of logo would be the most fit for the client, type that will help you achieve a great solution. There are three basic types of logos, Iconic Logo, Logotype and the third is Combination Marks which combine between Iconic and Logotype, Each of these different classifications of logos have its own design challenges and features. We will talk about Logotype – also sometimes named Wordmark or Typographic logos -. Logotype is a standardized graphic representation of the name of a company, institution, or product name used for purposes of identification and branding. Type fonts that you are use or design come in thousands of possible sizes, variations, shapes and styles, each of them conveying a slightly different impression upon your intended audience.
In this article, we will talk about 10 points you should know as a logo designer and considering when you designing a logotype. – The Logo Design Process for Logos Guide Studio -
Microsoft Logos When Innovation Meets Simplicity
Microsoft company was founded on April 4, 1975 by Bill Gates with aim of develops, manufactures, licenses, and supports a wide range of software products for computing devices. Its most profitable products are the Microsoft Windows operating system and the Microsoft Office suite of productivity software. Microsoft was ranked as the third largest company in the world. Microsoft across a variety of strategic that focus on bringing rigor to the array of Logos, brands and services that were proliferating around the world.
Logo History
From 1975 up to now, Microsoft has been changing its logo more times. The first Logo was designed when Bill Gates and his friend Paul Allen coded the first computer language for a PC and named it BASIC. After that they named their partnership and company as Micro-Soft which explains the first logo of the company.
The Google Logo Standing The Test of Time
“Google logos (c) Google Inc. Used with permission.”
In the 10 years since I first met Larry Page and Sergei Brin, Google has grown from a tiny start‐up into one of the biggest and most powerful companies in the world, and as a by-product the Google logo has become a ubiquitous presence in our collective consciousness.
It is now an intrinsic part of the lore surrounding this extraordinary journey that started with two people sharing an amazing vision and grew into a global, multibillion dollar enterprise.
Would there be such a strong and vocal reaction to the Google logo had Google not risen to its current heights? Probably not.
Would we be writing so many articles about it had Google remained a smaller enterprise or worse had disappeared in the dotcom bust? I don’t think so.
The Logo Design Process for Logo Talks
I believe the first step to establish successful and effective start-up is to design timeless logo and brand. Unfortunately, The business’s owners and alot of people do not understand exactly how the a good logo is important and how it is important to their business. Actually, I spent alot of time in thinking and brainstorm to find high quality concept and professional logo design for Logo Talks. Therefore, I could not publish the logo when i launched Logo Talks in the beginning of 2010, till i finalising the design. Here is my design process and a walkthrough of how the final logo is created.
The Design Brief:
One of the reasons that let me to delay to publish the logo is the aims and message of Logo Talks. I was busy to setting the goals for Logo Talks. Here is a bit of background information on Logo Talks:
Apple logo designer, his early career and legends, lore of the Apple Logo
My career path in graphic design started in a very ordinary way. After attending college in Northern California at San Jose State University I started working in the early 1970’s at small design and advertising agencies in the San Francisco Bay area. It was the in the heart of Silicon Valley, at the start of the Information Age and the beginning of the consumer electronic boom. An extraordinary place and time to be a young art director/designer.
I was soon doing trade advertising and sales materials for the new products being pumped out of the surrounding high tech companies in the area. Among those early electronic gizmos were some not very attractive digital watches with their very hard to read displays. Another early “ground breaking” product I worked on as a young art director/designer was one of the first basic hand held calculators.
The “tools of the trade” I was using back then were basically unchanged from the ones being used decades before. Paper, pens and pencils. T-squares, triangles and rulers. Comp layouts were done with hand indicated headlines. Photos and illustrations were all roughed in by hand or Xeroxed from books and magazines. Camera ready “mechanicals” were all constructed by hand which became an art itself. Copy blocks of type and headlines printed on proof paper were cut up with x-acto knives then glued on to illustration board with rubber cement to make the paste-ups.
No Computers, no Adobe InDesign, Photoshop or Illustrator. Layout ideas were shown rough so there was lots of “wiggle room” for a client to imagine just what he wanted to see. It was a far cry from the practically locked-down, camera-ready form as layouts are shown today. I didn’t know that I was working at a place and time that soon would be changing all those familiar tools of the trade for the graphic design world.
Logo design process of Destinations Of The World Co.
I have finished from new logo design project for company called “Destinations Of The World” for Traveling and Tourism.
The Creative Brief :
Destinations Of The World is a company that provide a set of services like traveling and tourism.
Otba Mushaweh is Logo Design Specialist, Graphic Designer and blogger. I am working as freelancer under my business Logos Guide Studio. I have established Logo Talks site to be great community and platform for designers, students and everyone who interested in all about logo, brand, typeface and typography...... 
Rob Janoff worked on many high tech accounts including, most notably, a new start-up called Apple Computer. He designed the now famous Apple Computer logo and all of Apple’s introductory graphics and advertising. Janoff then worked on national print and television accounts for advertising agencies in New York and Chicago.....